Robbert van Geldrop

During our last meetup in Eindhoven, we talked about the Minimum Viable Product, the MVP. This is one of the most popular...

At the moment I’m working for a small company making software to help entrepreneurs build businesses, called Firmhouse.

The connotation of the word ‘experiment’ is about some scientists in lab coats holding up and looking at test tubes, while they carefully measure outcomes...

Every successful start-up has started out small. Learn how to set priorities based on market types.

In the past 3 years we have been tracking the progress of many startup closely, because we organised mentoring across multiple startup accelerators and...

Startups have been the innovators for the last 10 years. But they’ve only been solving the easy problems.

We’re now 3 weeks in since we announced the second edition of Firmhouse Venture Lab and I have a lot of interesting news to share.

Before you can design a good experiment you need to decide on what to test first, by extracting the riskiest assumptions your Plan A is based on.

I was visiting the Agile By Example conference in Warsaw last Tuesday and had some interesting insights thanks to that.

I’ve coached a ton of founders in the past years and the one thing which bothered me most is that founders can get a lot of things wrong...

The startup has become a commodity as the cost of running a business has decreased tremendously and the available knowledge and tools for it have become...

The first official Firmhouse project for founders will be a Venture Lab. We’ve seen a lot of startups lately and we have a hunch...

One of the most asked questions I come across when coaching and advising startup founders are about examples

In the past year we took helping startups to a whole new level with Firmhouse. We have supported the majority of Dutch...